BAJ Phone USA
+1 562 502 7389
BAJ Phone USA
+44 0151 3245 225
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  1. What is BAJ (British American Juice)?
  2. Are your Juices a 100% made in the USA?
  3. I’ve heard that Electronic cigarettes are not regulated, are they?
  4. What is an E-Cigarette?
  5. How can you be sure what’s in them?
  6. Are Electronic Cigarettes safe?
What is BAJ (British American Juice)?

British American Juice was formed out of the frustration of trying to get Premium USA made Liquids in Europe. It’s a well known fact that Eliquids which are produced in Southern California are some of the finest in the World. With California being the epicentre of Vaping, it made sense to get our Juice partners from there.

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Are your Juices a 100% made in the USA?

Our E-liquids travel straight from the home of Vaping to the UK via either Air Freight or Refrigerated shipping. All our partners use FDA approved flavorings.

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I’ve heard that Electronic cigarettes are not regulated, are they?

Yes, yes they are.

They’re covered under the General Product Safety Directive, various laws on chemicals, child proofing, weights and measures, storage and labelling regulations. ECITA, the Electronic Cigarette Industry Trade Association, makes sure its members follow these and blind tests liquid to ensure its quality. In the United Kingdom, Trading Standards is obliged to enforce this.

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What is an E-Cigarette?

Electronic Cigarettes sometimes known as an e-cigarette or e-cig, are a simple battery powered device and five main ingredients (propylene glycol, glycerol, nicotine, water and flavouring) that work in harmony to provide adults with their desired nicotine in a hand to mouth ritual that cannot be mimicked by traditional nicotine replacement therapies such as chewing gums and patches which have a very high failure rate.

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How can you be sure what’s in them?

Hundreds of tests have been carried out by industry and the government. This demonstrates exactly what’s in the liquid: Propylene Glycol and Vegetable Glycerine, both of which are classified as “Generally Regarded as Safe” by the US Food and Drug Administration Nicotine; nicotine, which the Medicines and Healthcare Products Regulatory Agency describes as “a very safe drug”; and food-standard flavourings.

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Are Electronic Cigarettes safe?

Nothing in this world is completely safe, but quite often such products are not banned. The key fact is this: electronic cigarettes are several orders of magnitude safer than combustible tobacco. So if people are using them in place of tobacco, they are acting in a far safer manner than they were as tobacco smokers. The industry is keen to ensure that only existing adult smokers are able to use electronic cigarettes, and has been pushing for age limits for some time now.

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